Quikr has launched vernacular language support for its consumers and will now allow consumers to choose from seven different languages– Hindi, Tamil, Telugu, Kannada, Malayalam, Gujarati and Marathi and let them browse as well as post ads.
This new feature will allow consumers to browse, search, post ads and interact with buyers and sellers in their language of choice. Quikr has leveraged various technologies to ensure there is no delay in rendering ads in any of the available languages on the platform.
Pranay Chulet, Founder and CEO, Quikr said, “We are a made in India business that has always focused on what the Indian consumer needs. With Indian internet expanding beyond air-conditioned offices and homes and into the streets of the country, local languages are definitely the next frontier for us. I strongly believe that language should no longer be a barrier for people seeking to transact online and am super excited about the strong response our verticals such as QuikrC2C and QuikrJobs have already received in local languages.”
The company said that it will add more languages to the platform.
Yesterday, e-commerce player Snapdeal also unveiled a multilingual interface.