1mg Acquires Homeobuy, Launches Ayurevdic and Homeopathic online marketplace

1mg, which has been operating e-Pharmacy marketplace in the country, has entered the alternate medicine space (AYUSH categories) through the acquisition of Homeobuy.com.

Homeobuy is a web platform for homeopathy medicines. With this acquisition, 1mg will re-brand the website to 1mgAyush.com and make Homeopathic & Ayurvedic medicines available to customers in New Delhi.

Vivek Singh, ex- Ranbaxy executive, launched Homeobuy.com recently with his own finances and later got funded by an angel investor Amit Sodhi.

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