Bookmark OS: Unlock the potential of bookmarks!

Bookmark OS is an web app that functions as an intuitive and elegant bookmark manager that lets you easily organize, sort, and browse your bookmarks just like files on your desktop.
It uses AI to give you automatic folder suggestions for your bookmarks (you can sign up for it at $1/month).


Seattle

What Does Bookmark OS Do?
The Seattle-based startup developed in 2016 the web app Bookmark OS with the intention to help users organize their bookmarks more efficiently. It is a browser-based, ad-free bookmarking platform that helps users organize, sort and browse through bookmarks as easily as viewing any other files on their desktop.
One of the key attractions for users is the ability to access the same bookmarks from multiple devices. The platform can easily be synced across a desktop or laptop computer, tablet PC, and smartphone, so users can import and view the same bookmarks as required.
The addition of Notes allows users to note down thoughts, ideas, or anything else that comes to mind with a simple click on the note icon. Notes can then be efficiently organized or arranged along with other bookmarks saved on the Bookmark OS desktop.
The new Time Filter feature allows users to search for bookmarks based on a customized date range.


NextBigWhat profiles interesting products and startups (India + world). If you are building something interesting, submit the details here.

And now, Augmented Reality Planetarium !

Au Diable Vert Station Montagne has announced the creation of the world’s first open air augmented reality planetarium “ObservEtoiles”, which launched in June.
Combining the technology of several cutting-edge companies from around the globe, this innovative new activity is sure to be one of the most novel and intriguing additions to Canadian tourism.

AR Plantarium via NatGeo
AR Plantarium via NatGeo
Up to 180 guests will be seated in a stunning mountain side amphitheater, specially created for ObservEtoiles at over 1000 feet of altitude at the award-winning Au Diable Vert Station Montagne in Glen Sutton, Quebec. Comfortably seated in heated stadium seats, newly created by Arena Comfort Products, guests will be able to enjoy the show at any exterior temperature or in any weather conditions.
Guests will wear a newly developed augmented reality headset created by Aryzon (www.aryzon.com) in the Netherlands, who last year introduced world’s first Cardboard of Augmented Reality to lower the threshold to start implementing 3D AR/MR technologies. With the Headset the guests will see the actual night sky, with a digital overlay of the constellations and the names of stars and planets.
A pioneering Augmented Reality application has been specifically created by British company Escapist Games (www.escapistgames.com), the makers of Star Chart, an application downloaded over 30 million times.
The AR app runs on a cutting edge Asus Zenfone 3 Zoom, the thinnest, lightest 5.5-inch 5000mAh smartphone, with a vibrant full HD AMOLED display. The Asus Zenphone sits inside of the Aryzon headset, and through a system of specially designed mirrors and lenses, guests can admire beautiful 17th century illustrations of the constellations overlaid with perfect accuracy over the real stars and planets, without obstructing viewers’ line of site.
Each show will feature narration of a Star Guide, sharing specially designed and continually updated content created by Andrew Fazekas, the world renowned ‘Night Sky Guy’. Using a high powered astronomy laser, guests will be guided through a tour of the night sky like it has never been done before.

We Don’t Love Pink Without A Reason : Scientists find the oldest colour of planet

Scientists claim to have found the oldest colour ever discovered.
The historic hue – which is 1.1 billion years old and was found in rocks deep beneath the Sahara desert – has been described as bright pink.
The molecules are around half a billion years older than any pigments found before, according to scientists. They are the remains of molecules that exist even before animals were around.
"The bright pink pigments are the molecular fossils of chlorophyll that were produced by ancient photosynthetic organisms inhabiting an ancient ocean that has long since vanished," said Nur Gueneli from the ANU Research School of Earth Sciences.
Scientists found the pigments deep beneath the Sahara. It crushed the billion-year-old rocks to powder, then extracted and analysed the ancient molecules inside.

India approves net neutrality; A big win for free and fair Internet

DoT has approved net neutrality rules that ban blocking, throttling, and zero-rating internet data, with some exceptions. This is surely a big win for the digital market to thrive and stay neutral and fair to others.
The framework, published last year as a recommendation from the Telecom Regulatory Authority of India (TRAI), is the culmination of a years-long campaign for net neutrality in India.
India now has what the BBC previously said might be “the world’s most progressive policy on equal internet access for all.”

And now, petition filed in Delhi HC calling for deletion of scenes from Sacred Games

Netflix TV series Sacred Games has certain scenes around late PM, Rajiv Gandhi and petition has been filed against the series in Delhi HC.

The main gripe of the petitioner is that the show contains scenes wherein derogatory language has purportedly been used against former Prime Minister of India Rajiv Gandhi (esp the scene calling him fattu).


What will this lead to? More Netflix subscription.

FSSAI asks restaurants to voluntarily display calorie per dish on the menu

The FSSAI as part of its ‘Eat Healthy movement’ has asked all restaurants to voluntarily display the calories per dish on the menu. Also, to promote healthy eating habits, it has asked eateries to reduce the quantity of salt, sugar and fat (in the form of unsaturated edible oils) in the food served.

OnJuly 10, India’s regulatory authority FSSAI, the food industry, public health professionals, civil society and consumer organisations, met in New Delhi to chalk out ways to improve public health, under the ‘The Eat Right Movement.

FSSAI officials asked food businesses to reformulate their products and provide nutritional information to consumers.
In the food services sector, restaurants should provide healthier food options and must introduce menu-labelling, the statement read.


Isn’t this a great startup idea?

Introducing : Growth Marketing Workshops. 3 Cities. 3 Months

If there is one thing I’d like to change the way Indian product / tech companies approach growth, it would be very simple: KILL the very notion of growth hacking; and instead, figure out a very fundamentally sustainable growth strategy. And most importantly, build the growth mindset.
After a phenomenal response to Advanced Digital Marketing course (it was sold out in 10 days), we have been getting tons of requests to launch shorter / workshop oriented classrooms (offline) – so here is it fellas!
Introducing to you: ProductGeeks’ Growth Marketing Workshops !
The ProductGeeks’ Advanced Digital Growth Marketing workshop is aimed at marketers who aim to move to the next level and need to decode the different formats of marketing, various tools they could be using and different areas of customer engagement (across the entire cycle).
For the marketers who only believe in one objective of marketing and i.e., growth, on a sustained basis and keeping into account the overall funnel of marketing.

Advanced Growth Marketing Workshop
Advanced Growth Marketing Workshop
These are 2-days workshops (classroom based) in 3 cities: Bangalore, Hyderabad and Mumbai.

Workshop Instructors

The course is led by Kanupriya Sindhu (Ex-VP, Product Marketing at Canvera) and Bal Krishna Birla (a serial entrepreneur – founded companies like AskLaila, Zopnow etc).
About B K Birla: He did Computer Science from IIT Kanpur and has over 23 years of experience in software field being part of Infosys and Amazon and also running lot of startups in diverse fields like technology, food and music after that.  He was responsible for making contextual advertising product for Amazon so he has an insider view of how ad systems work. He is a regular speaker on Digital Marketing and SEO in various industry forums.
About Kanupriya: A seasoned marketing professional with more than 15 years of rich hands-on experience in various facets of marketing. She has spearheaded the creation of multiple brands and digital properties from scratch in startups like Canvera and Seventymm, as well as managed the brand portfolio of large conglomerates like Godrej and Infosys.


Workshop Dates

  • Bangalore: July 27th & 28th.
  • Hyderabad : August 18th & 19th.
  • Mumbai: Sep 22nd & 23rd.

These are 2-days workshops (classroom based) followed by assignment feedback session (30-45 minutes) the next week.
More details here

Workshop Fee

The workshop fee is priced at Rs. 35,000 (+tax) Rs. 20,000 (+tax), this is an introductory pricing (and frankly speaking, a steal ! )




Who is this for?

Ideally, you should :

  • Have ran marketing campaigns for minimum 2 years.
  • Experimented with different medium (FB/Google).
  • You could be either from B2B or B2C – the workshop covers both.

» Next Steps

If you have decided to go ahead with the workshop, please make the payment (and then the course staff with connect with you). In case, if you have queries, just fill up the form. The ProductGeeks course team will connect with you and will set the ball rolling.




» What Will I Learn?

With industry proven strategies, real brands insights, 100+ sessions and 15+ hours of live exercises, the advanced digital marketing course will teach you the exact techniques and strategies you need to grow your business exponentially and build your brand digitally.
You will get to learn:

  • The Marketing Philosophy
  • Overall Digital Spectrum
  • The Digital Consumer
  • Digital Marketing for B2B
  • Digital Marketing for B2C
  • Conversational Marketing
  • The e-commerce play
  • Important Tools
  • Insights & Analytics
  • Conversational Marketing.
  • and more.
  • Each of these topics will have multiple subtopics covering the overall gamut of digital marketing for both B2B & B2C businesses.

    How Indonesia Solved The Problem Of Disappearing Rice. No Fancy Tech, But Postcards

    Indonesia had a program (called Raskin) to provide subsidized rice to the poor.
    The country was spending $1.5 billion a year on the program but less than half the rice was actually reaching the intended recipients.

    The Postcard Experiment (Which Worked)

    The solution lied in giving recipients written proof of what they were entitled to under the program.
    Hundreds of thousands of postcards were sent to the intended beneficiaries of Raskin in more than 500 villages. The cards stated explicitly the eligibility for this program, how much rice they are supposed to get each month and this is how much they are supposed to pay.
    What worked in their favor?
    Village leaders, who were acting as middle-men lost their monopoly on information. Once villagers have an eligibility card with their name on it, they’re in a much better position to demand their full ration.

    Simple, right?