AI can see through you: CEOs’ language under machine microscope

  • NLP is a branch of AI where machine learning is let loose on language to make sense of it, and then turn it into quantifiable signals that quant funds factor into trading.
  • US bosses who used simple language saw their companies’ shares outperform by 6 per cent per annum since 2014, compared with those using complex wording.
  • Google’s AI team has since released the code behind several cutting-edge models pre-trained on ever-larger datasets.
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