Airtel has begun running trials for its 4G network in the Delhi NCR region as it gears up for the growing demand of high-speed mobile Internet in the country.
As part of the trials, Airtel customers in Delhi can upgrade to a 4G pack at the price of 3G connection. The company hopes to gather valuable user feedback in order to improve its 4G network infrastructure in the country.
Airtel says its 4G networks will allow customers to download 10 movies in 30 minutes or upload two high-resolution photos per second as a measure of the speed.
Further, the company has tied up with Samsung and Flipkart to promote its high-speed 4G network in India. Through the partnership, select Samsung store will facilitate swapping customer’s SIMs for Airtel’s 4G ready ones.
Samsung Galaxy S6, S5 Edge, A7 and A5 users also enjoy Airtel’s double data offer, that doubles up the amount of data as per their plan. Flipkart too if offering the double data plan to buyers of select handsets on its platform.
As Reliance gets ready to blitz the Telecom sector with its Jio high-speed Internet service, operators are wary of yet another price war that could push down their margins even further.
Airtel is looking to get as many customers on board its 4G networks before the launch of Reliance Jio, for which it is treating customers to offers and making it easier for them to sign up for its service.