Airtel Adds DIY E-commerce Platform Shopify to its SaaS Offering

airtelnewlogo.jpgIndian telecom giant, Bharti Airtel has added do it yourself shopping platform Shopify to its SaaS offering for its customers through its cloud platform.

Shopify uses Airtel’s internet products like Digital Subscriber Line(DSL) and Internet Leased Port(ILP) in order to facilitate its SOHO and SME customers to create an online store, the company said.

Earlier in June this year, Shopify officially entered the Indian market along with India specific offerings, through a partnership with SingTel, the company which owns nearly 32% of Airtel.

The offering comes with features like customizable site templates, an integrated shopping cart, search engine optimization (SEO), email marketing, inventory management and analytics.

The solution will also offer all the features needed to host an ecommerce platform, like payment gateways, social media integration and logistic support. The DIY ecommerce solution will be offered at a price range starting from Rs 818/month and will provide integration to major payment gateways and social media Integration with $50 worth Facebook credit.

Shopify is the latest addition to Airtel’s SAAS offerings, which also include services like ERP, Tally, Accounting packages, CRM management.

Founded in 2006, Ottawa based Shopify provides customers with a commerce platform that allows them to easily sell online with features like online storefront, a payment solution to accept credit cards, and the Shopify POS application for retail sales.

In August this year Singapore Telecommunications (SingTel) had increased its stake in Bharti Airtel from 30.76% to 32.34% through a purchase worth $383.6 million.

Recommended Read: Compared: Shopify Vs Zepo Vs BuildaBazaar [Set up Your E-commerce Store]

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