Amazon reduces workforce in Alexa division amid shift to generative AI

  • Amazon is laying off several hundred employees in its Alexa division as it refocuses efforts on generative AI, which can create software code and lengthy text responses.
  • The layoffs are part of a broader pullback across various divisions, including music, gaming, and human resources, following concerns about a weak product pipeline in the devices division.
  • Despite the cuts, Amazon remains optimistic about Alexa’s future, with the recent appointment of a new chief, Panos Panay, who previously oversaw the development of Microsoft’s Surface tablet.
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