- Psychologists refer to it as “loss aversion,” when it becomes more desirable to “gain” free shipping by buying more than to “lose” money on shipping.
- Americans are highly addicted to free shipping, which encourages them to spend more.
Americans are Highly Addicted to Free Shipping, Encouraging Increased Spending

- Psychologists refer to it as “loss aversion,” when it becomes more desirable to “gain” free shipping by buying more than to “lose” money on shipping.
- Americans are highly addicted to free shipping, which encourages them to spend more.
[Via]