Apple Launches Low-Price App Tiers In India [Starting Price Rs 10]

Apple recently notified developers that several countries would see App Store prices change including new pricing tiers developers will be able to opt into depending on the region.

Apple App Store

The tiers refer to Apple’s ‘Alternate Tier A’ and ‘Alternate Tier B’ pricing which was effective in China but will now be rolled out in India, Indonesia, Mexico, Russia, South Africa, and Turkey.

Using these tiers, developers will be able to price their apps and in-app purchases differently for different country clusters.

The change has meant the prices for apps in India now starts at Rs 10 on Apple’s App Store in a bid to get more users to pay for apps in the country.