Apple Discontinues Gift Wrapping and Message Services for Online Orders

  • Apple has discontinued its gift wrapping option and inclusion of a custom message on packing slips in several countries.
  • The removed gift wrapping feature included a ‘signature’ white box with a red ribbon and a greeting card.
  • Apple continues to offer free personalized engraving on select products such as iPads, AirPods, Beats, AirTag and the second-generation Apple Pencil.
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