- With the new processors and devices, Apple is aiming squarely at the high-end chips that Intel has provided for the MacBook Pro and other top-end Macs for about 15 years.
- It held about 9% of the global personal-computer market in the third quarter, with shipments rising 10% from the period a year earlier, according to data from IDC. That made Apple the second-biggest gainer in the PC market, after Dell Technologies Inc. One challenge Apple may face with its new MacBook Pro is the ongoing chip shortage and supply-chain slowdown sparked by the Covid-19 pandemic.
- Apple updated the low-end 13-inch MacBook Pro with an M1 chip last year, alongside similar updates to the MacBook Air and Mac mini.
[Via]
