Apple Aims To Sell 2mn iPhones In India This Year

The company has already managed to sell 500,000 units during the October-December 2014 quarter

Apple India has set a target to double iPhone sales to 2 million units and grow revenues to Rs 8,000 crore in the year that ends September 2015.

The company plans to do this by promoting sales of its devices on e-commerce websites as it continues to see strong demand for its flagship iPhone 6.
In the October-December 2014 quarter Apple sold an estimated 500,000 devices in India, half of what it sold in the previous year.
The company now expects between 20-25% of sales to be driven via e-commerce, and is looking to use the platform to boost sales of slow moving models like the iPhone 4S and 5C.
Market watchers don’t think it to be a hard task for the Cupertino calif to double sales in the current fiscal, given the phenomenal reception of the iPhone 6 and 6 Plus.
Globally too the company witnessed record sales of the two new iPhone models, selling 75 million units in the fourth quarter of 2014.
[Source: ET]

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