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Apple Is Deploying Cars To Build A ‘Street View’ Style Service

Apple has revealed that it will deploy ‘Street View’ style cars equipped with cameras to visually map city streets and help boost its lackluster Maps service.

Apple-Maps

The company has announced a schedule of where its cars will be posted over the next couple of months – starting with the US, UK and Ireland.

“Apple is driving vehicles around the world to collect data which will be used to improve Apple Maps. Some of this data will be published in future Apple Maps updates,” said the company.

In keeping with its recent positioning as a brand that upholds the privacy of its users and others, Apple made a mention that it will blur faces and license plates prior to publishing anything.

While the company doesn’t spell out that it is trying to build a Street View styled service, the previous point makes it plenty clear that Apple’s cars will be equipped with imaging gear.

Maps is one of the very few not-so-great services from a company that seems to get almost everything it touches right. Apple is working hard to fix Maps, but it’s quite a daunting task.

While Apple has already announced support for public transit direction in Maps with the roll-out of iOS 9, the feature will initially cover only a few cities unlike the thousands covered by Google Maps.

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