Atlas Cycle launches India’s First Titanium Cycle; Priced at Rs. 3 lakhs
Atlas cycle has launched India’s 1st Titanium Bicycle.
Atlas’ Titanium is targeted towards professional bikers and the price of Titanium cycle in India is Rs. 3 lakh and comes with following features:
– Light weight Titanium frame (used in aircrafts)
– Dual Disc Brakes (Shimano)
– Shimano 30 Speed Gears
– Alloy pedals
– Maxxis tyre & tubes
– Shimano hollow crank chainwheel
Given the pricing and the fact that the cycle competes with Enfields of the world, what’s your take on the sales prediction? Will this be a big hit or will it remain limited to a niche buyer segment?
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6 Comments
Are you sure it’s the first titanium bike in India?
I think Montra had a Titanium bike earlier in 2012, named Country, which they later discontinued.
” targeted towards professional bikers”
targeted to people, who don’t know what to do with their money.
No pro is going to ride this bike in a race.
It’s a commuter bike. Overpriced, even for a Ti bike.
Useless minds, useless bikes.
OK, it’s their first premium cycle, but I still have to say, “OMG Atlas, LOSE THE RACK AND THE FENDERS!!”
stupid planning, It’s not buying any customer
Yes, way too expensive, built to last a lifetime though.
Unfortunately, Unlike TI cycles, lacking detailed diversification. I came searching for a road bike like Montra Celtic .. could not find one.
Yes, Montra Country side road bike priced at INR 1 lakh which incorporated SRAM components can be seen in old videos on YouTube, dated 2013, may be !