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BCCI could earn between Rs 6,500 crore and Rs 7,500 crore from TV and digital rights

  • Board of Control for Cricket in India reduced base price by 25%, leading to lower premium expected from TV and digital rights for home games.
  • Factors contributing include reduced bidding platforms, decreased ad spend, and IPL revenue drop of 20-25% in 2023.
  • Potential bidders for 2023-28 rights include Disney Star, Viacom 18, and possibly merged entity of Sony and Zee.
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