Chennai based BrainNook secures seed funding from Silicon Valley incubator, Imagine K12


Chennai based BrainNook secures seed funding from Silicon Valley incubator, Imagine K12

BrainNook is a massively multiplayer online educational game for US schools (read our earlier coverage) and the Chennai based company has raised seed funding from a Silicon Valley incubator called Imagine K12 which is focused on education startups. brainnook_logo

BrainNook contains over a hundred educational games based on important concepts in the critical foundational subjects of Math and English Grammar. The startup started off with a focus on India, but is now solely focused on US market.

“Although we think there is a lot of potential in the Indian education market, at this point we are seeing a lot of interest in BrainNook from US schools and teachers. We sell in the US market through our own website as well as partnerships with education-focused social networking platforms like Edmodo. We were one of the launch partners for the Edmodo App Store earlier this year. We will also have announcements of additional partnerships coming up.” mentions Abhijeet Vijayakar, founder of the company.

Abhijeet also shares a few interesting stats of BrainNook (based on BrainNook usage over the past (2011-12) academic year in the US)

  • The number of math and language games played in BrainNook per month increased 5x over the course of the 2011-12 academic year
  • The number of monthly active users went up 3x over the year
  • The number of assignments set by teachers per month increased by a factor of 10x
  • In May 2012, the last full month before school let out, students answered over 2 million math and language-related questions in BrainNook

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