Breaking – Finally, Facebook Beats Orkut in India [Officially]

We earlier reported how Facebook was almost on the verge of beating Orkut last month and latest report from Comscore proves that the deal is done. As per Comscore’ July data, Facebook *finally* surpassed Orkut in the traffic (unique users growth)

Facebook vs. Orkut Traffic in India
Facebook vs. Orkut Traffic in India

 

Time spent on Facebook vs. Orkut
Time spent on Facebook vs. Orkut

Facebook vs. Orkut in India – Key Data

In terms of Unique Users, Facebook had 20.873 million users, while Orkut stands at 19.566 million.

No surprises that Orkut is now taking a different approach to social networking, i.e. the need to reflect ‘Real Life’ Relationships and is singing the ‘Group+privacy’ song.

Answer this – What will make you go back to Orkut?

Must Read: The Real Reason Behind Facebook’s Growth in India.

Please note: Comscore doesn’t track cybercafe data, hence this traffic should be taken as relative (and not absolute).

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