BuzzFeed to implement AI tools from OpenAI to personalize its content

  • BuzzFeed will launch AI-inspired content on its site which will enhance the quiz experience and personalise content for the audience.
  • BuzzFeed CEO said, “our industry will expand beyond AI-powered curation (feeds), to AI-powered creation (content). AI opens up a new era of creativity, where creative humans like us play a key role in providing the ideas.”