Convergence

Convergence is creating a winning business or product by combining multiple products, services, or trends.

Create a successful business by combining multiple products, services, and trends. Mixing, product and social integration, adding value through layering, drama, multifunctions, and co-branding are all examples of this.

  • Adversity can create opportunities by freeing us from our usual path and awakening our inner creativity.
  • Aligning with multiple trends can increase your reach and capture more customers.
  • Innovative ideas can borrow from proven past ideas.
  • Outlaw and avant-garde culture can inspire great ideas.
  • Combining two ideas can create something new and unexpected. Look for concepts that can be woven together.

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