Company Name : PropheSee
Funding Amount : Rs. 3.3 Crores
Investor(s) Indian Angel Network Stanford Angels and Entrepreneurs India. .
Funding Round : Angel round
Delhi-based digital analytics startup, PropheSee has raised Rs. 3.3 Crores in angel funding through a co-investment from the Indian Angel Network (IAN) and Stanford Angels and Entrepreneurs India (SA&E India).
Ajay Lavakare led the round on behalf of IAN & SA&E India & will be joining the Board of Directors along with PropheSee’s advisor & mentor, Sujal Shah (CXO/Investor, MissMalini Media & MD Bandra Road Advisory).
The company was founded in November 2014 by three co-founders, Ishaan Sethi, Harshil Gurha and Jitesh Luthra. PropheSee is a Software as a Service (SaaS) platform that empowers brands with data driven insights.
PropheSee wants to address the issue centered on access to analytics & is working towards bringing robust analytics to startups & small & medium businesses at a fraction of current costs.
The funding will be used to scale technology & build core talent. The key focus areas over the next six months include the development of more industry specific analytics & modules, investing in predictive algorithms & data visualisation methods to facilitate better utility and decision making by management, from their data and insights.
PropheSee also plans to build further audience listening & community management capabilities in addition to testing new methods to measure consumer engagement, intent & other behaviours.
PropheSee co-founder & CEO, Ishaan Sethi, said, “Our key focus is to deliver actionable insights using big data technologies to run pioneering analytics. All companies should have access to digestible, actionable insights from their social and digital presences. While the primary focus thus far has been on descriptive analytics with the goal to help brands take control of their data, the platform will soon be capable of running predictive analytics to model consumer behaviour (among other trends) based on digital data. The next six months are extremely exciting for us as we take this platform live globally.”