Delhi High Court Denies PolicyBazaar’s Trademark Infringement Claim Against Coverfox, Acko

  • Justice Navin Chawla concludes PolicyBazaar failed to demonstrate trademark infringement by Coverfox and Acko.
  • PolicyBazaar alleged that their trademark use as keywords under Google AdWords by the two firms constitutes infringement.
  • The court determined that use of trademarks as AdWord does not necessarily count as infringement, unless it causes real confusion.
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