Detailed press release format
- Heading (one sentence): Blue Corp. announces the launch of Melinda, the smart mailbox.
- Subheading (on sentence) describing the benefits
- Summary paragraph
Give a more detailed summary of the product and benefit. - Problem paragraph
Describe the problem the service solves from the point of view of the customer. - Solution paragraph
Describe how the product solves the customer problem. - Quotes and getting started paragraph
Describe how a customer can obtain the product and how much it will cost. Include one quote from a company spokesperson and one quote from a hypothetical customer.