Digital Roundup: Eros partners with Hungama, ESPN bags Olympic Rights

Eros has entered into exclusive 2 year partnership with Hungama Mobile for development, distribution and marketing of Eros’s music content for download on mobile phones.

Hungama Mobile will distribute Eros’ content (desktop wallpapers, ringtones, games, song videos etc.) to handset manufacturers as well as mobile operators.-source

Mobile subscription business is witnessing thin margins and subscription based mobile entertainment businesses aren’t growing – do you think deal with handset manufacturers can actually help content cos.?

ESPN Star bags Olympic Rights

ESPN star has bagged the cable/satellite television, IPTV and Mobile TV platforms rights for Vancouver 2010 and London 2012 Olympic Games (to be shared with Doordarshan).

ESPN Star also holds the rights for all major cricket events to be organised by the International Cricket Council over the next 7 years. – source

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