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E-commerce orders gradually scaling back to pre-lockdown level: Industry executives companies have been permitted to sell all items in orange and green zones starting from May 4, 40 days after the nationwide lockdown was imposed on March 25.

“Our order volumes grew rapidly and swiftly reached 50 per cent of pre-lockdown volumes within five days of expanded operations. Compared year-on-year, the order volumes for the first 9 days of May 2020 was 52 per cent of volumes in the same period last year,” a Snapdeal spokesperson said.

The spokesperson added that another clear indicator of demand was conversions (from visitors to buyers), which was more than double of pre-lockdown average.