HomeNewsD2C sports brand Elevar raises $2.5 million from Kalaari, Dream Capital
D2C sports brand Elevar raises $2.5 million from Kalaari, Dream Capital
August 31, 2021
Mumbai: Elevar, a maker of sporting goods, has raised Rs 19 crore in a Series A funding round led by Kalaari Capital, at a time when direct-to-consumer brands are gaining traction among consumers and investors alike.
Dream Capital – the recently launched corporate venture fund of sports-tech startup Dream Sports – also participated in the fundraising.
Read Now Top investors like Sequoia Capital India, Verlinvest and Elevation Capital are doubling down on their bets on D2C brands, which first launch their products online – leveraging social media and e-commerce marketplaces – and then scale distribution offline.