Hyderabad based healthcare solutions company, Medigrity Innovations Private Limited has launched eMedWorld.com, a healthcare information portal. The free to join portal is for both medical practitioners and people seeking medical services. It provides automated “Free Online Appointment” system for booking appointments with authenticated medical practitioners. Recently Practo, which offers similar appointment services, raised series A funding of $4.6m.
eMedWorld is integrated with DocLynk.com, Medigrity’s free-to-use professional and private networking platform designed for medical practitioners like physicians, surgeons, dentists, and medical students in India and abroad.
One can search and find service providers (doctors, dentists, etc.) after which an online appointment can be taken. However, if the doctor has a prior appointment and has not marked it on eMedWorld, they can choose to change the same to their convenience. This is then conveyed to the patient over email and SMS. Apart from practitioners, eMedWorld also provides contact information about medical hospitals, medical colleges, pharma companies, blood banks, pathology laboratories, diagnostic services and wellness centres.
Though currently focused on Andhra Pradesh and Karnataka, the company is planning to expand to other states soon. The portal also provides comprehensive information and discussion forums on health related issues and solutions.
The company’s Chief Executive Officer, Shashi Mamidibathula, mentions that “online appointment is probably only 20 per cent of the services we offer. We are working in a big way towards medical tourism”.
Positioned as the “yellow pages” of medical practitioners (doctors and dentists), the platform aims to connect patients and doctors from across the world as medical tourism picks up. “We facilitate communication between International and Indian doctors, so that they can share views, insights and handle cases in a better way,” added Mamidibathula.
The company’s revenues are not dependent on appointment scheduling, he said. “Our sources are different and value is placed on service. We can easily earn about Rs 3-4 crore per annum from organic mediums like advertisements from hospitals-pharmaceutical companies, our partners, job postings, services like sponsored growth and physician surveys,” he added.
Future plans of the company include expanding to other cities by adding contact information about hospitals, diagnostic services etc. Also in the later stages of operation the company might look into storing healthcare records including X-rays, files, prescriptions and billing, but nothing has been thought on those lines as yet, mentions Mamidibathula.
If you are in Andhra Pradesh or Karnataka, do give eMedWorld a spin and share your comment. The company is also launching SurgiKart.com, which will help healthcare providers and other medical related businesses and consumers in procuring their Medical and Surgical equipments / components in the most cost-effective manner.