How difficult will it be to launch a worthwhile version 1.0? More than the technical feasibility, what about timing ? competition? How advanced are the other solutions?
Why should consumers use your product? Is the benefit obvious to the user?
What is the value you are delivering to your customer?
The most successful products give benefits quickly (both in the life of a product and a user’s relationship with it), but also lend themselves to continual development of and discovery of additional layers of benefit later on.
How many people may ultimately use it? Do you try to offer the mass-market good or the niche one?
How will people learn about your product? WoM? Blog/Press entries? Ads?
How hard will it be to extract the money?
Do you really want it to exist in the world?
Great products almost always come from someone scratching their own itch. Create something you want to exist in the world.
What’s your take? What would you like to add?
[Evan’s post here]