Extended Decision-Making

  • Extended Decision-Making occurs when consumers are buying a rather expensive product
  • You would not necessarily purchase a designer fashion item on a daily basis
  • Therefore you spend more time evaluating the looks and the use of the product, and how you will feel about it after purchasing it
  • You might even ask your family and friends for advice, or read product reviews online before committing to investing

Sign Up for NextBigWhat Newsletter

Curated. Summarized. Important News. For free.

You May Also Like

What areas of my

What areas of my life do I strive to keep in balance? Balance affects almost every area of our life including: Family life needs balance Career Friendships Physical health Mental…
View Post