Facebook Changes Its News Feed Algo; Will Marginalize ‘Clickbait’ Headlines

Facebook is changing its news feed algorithm to identify clickbait headlines- that ‘withhold or distort information’. Publishers “consistently” posting clickbait headlines will be penalized with lower placement in the newsfeed.

Many digital publishers depend on Facebook for a considerable proportion of their traffic, and Facebook users have to put up with irrelevant content many times.

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