Finding the right questions

Finding the right questions takes collaboration

There are numerous useful metrics that analytics team can provide to product managers so they can more effectively measure product success. Here are a few examples of engagement metrics used by SaaS companies:

  • Average time to convert a user from a trial to a paying user
  • Percentage of users who used a certain product feature
  • Average number of times a user performed a key action
  • Average number of key actions taken per session

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