Home News Fintechs Paytm, PhonePe, and Google Pay target advertising revenues from D2C brands

Fintechs Paytm, PhonePe, and Google Pay target advertising revenues from D2C brands

Fintechs Paytm, PhonePe, and Google Pay aim to generate advertising revenues from D2C brands.
These platforms have a large captive user base and witness high daily user engagement rates.
Use-cases such as digital payments are driving the interest from D2C brands to advertise.