Flipkart has become the first Indian app to cross the 50 million installs landmark on Google Android Play Store. This landmark was crossed in the first week of February 2016.
The Flipkart app, which is also among the highest rated Indian shopping app on Google Play, is the first Indian app across all genres including popular ones like communication, social, entertainment, to cross the 50 million install benchmark. Android phones are the most dominant operating system in smartphones with over 85% of the total smartphone base in India.
» Also see : Flipkart relaunches mobile site with deeper Chrome integration.
This landmark follows the SimilarWeb report that ranked Flipkart as India’s numero uno shopping app with 47% of the share of visits.
In the SimilarWeb report, the combined traffic share of Flipkart and Myntra stood at an overwhelming 63%. Amazon was in the third position with 15.86% followed by Snapdeal with 13.84%.
The Indian ecommerce market is overwhelmingly mobile-led with around 70% percent of traffic coming from mobile devices.