- So Flipkart lost Moto account to Amazon. Not just monetary loss, but a big blow to Flipkart (for sure).
- Now that Amazon is all geared to launch the new Moto devices, Flipkart runs print/online ads in order to spoil Amazon’s party (with some massive discounts on older Moto devices).
- Amazon, on the other hand allegedly paid influencers / promoted tweets to ensure #SoreLoserFlipkart trends.
And it’s trending.
A bit of ambush marketing – but fall from grace (for both)? What’s your take? What exactly are they trying to prove by bringing each other down? Does this speak of insecurity they are going through ?
FYI :
- Flipkart’s Two More Investors Marks Down Stake By 20%
- Tiger Cuts its stake in Amazon
Checkout the drama from both sides (grab some popcorn).
#Moto chose #amazon as their exclusive partner to sell #MotoG4Plus. Then why is #MotoOnFlipkart trendin? shouldn't #MotoOnAmazon trend? 😉
— fazal c (@fzlc) May 18, 2016
The trend #SoreLoserFlipkart is a based on a stupid "logic". It's called business. Nothing unethical about it. Support for @Flipkart!
— Shubham Gupta (NeO) (@shubham_neo) May 18, 2016
Not expected from a brand like @amazonIN making fun of @Flipkart by the means of a PAID Trend on social Media! #SoreLoserFlipkart #BigFail
— Rizwan Siddiquee (@BinaryGru) May 18, 2016
by promoting paid tweets.. @amazonIN is behaving like a c grade company #SoreLoserFlipkart
— Rohit . . 🇮🇳 (@vickyrohit9) May 18, 2016
Running offers on older devices when new model launches on @amazonIN , bad move @Flipkart #SoreLoserFlipkart
— Mayank (@krmayank13) May 18, 2016
So @amazonIN team paying influencers 2 trend #SoreLoserFlipkart. Beats me how globally respected cos. act as mindless duds on social media
— rohit yagnik (@rohittrix) May 18, 2016
