Data: Flipkart sold 1.3 million smartphones in the first 20 hours of big billion day.

Flipkart sold 1.3 million smartphones within the first 20 hours of the category opening for sale.
The order book is 2 times the number of smartphones Flipkart sold in the same time-frame during Day 1 of TBBD’16, and surpasses the total number of smartphones sold across India in a single day, both through online and offline channels, by a big distance.
1 of 4 who bought premium smartphones in Day 1 did so with Flipkart’s Buyback Guarantee. And over 80 percent of the entire sales in the premium segment happened with various affordability constructs such as No Cost EMI, Exchange and Buyback Guarantee.