Forget “Best” or “Sincerely,” This Email Closing Gets the Most Replies

  • Email closings are largely determined by the setting of an email.
  • No matter how you express your thanks, doing so certainly appears to be your best bet in closing an email if you want a response.
  • Interestingly, all of the email sign-offs that appeared 1,000+ times saw higher email
  • response rates than the overall average response rate across all emails in our sample.


Email Closing Response Rate
thanks in advance 65.7%
thanks 63.0%
thank you 57.9%
cheers 54.4%
kind regards 53.9%
regards 53.5%
best regards 52.9%
best 51.2%
(all emails in sample)


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