From Social Networks To Market Networks

What Is A Market Network?
“Marketplaces” provide transactions among multiple buyers and multiple sellers — like eBay, Etsy, Uber and LendingClub. “Networks” provide profiles that project a person’s identity, then lets them communicate in a 360-degree pattern with other people in the network. Think Facebook, Twitter and LinkedIn.

What’s unique about market networks is that they:
– Combine the main elements of both networks and marketplaces
– Use SaaS workflow software to focus action around longer-term projects, not just a quick transaction
– Promote the service provider as a differentiated individual, helping to build long-term relationships

Social Networks Were The Last 10 Years. Market Networks Will Be The Next 10.
Do you agree to this?

3 comments

NextBigWhat brings you curated insights and wisdom on product and growth from the wild web.

Over 2 million people receive our weekly curated insights.

Newsletter

Newsletter