Future Group goes all-in; The ‘Sabse saste din’ sale will go live on Amazon

https://economictimes.indiatimes.com/industry/services/retail/futures-sabse-saste-din-sale-to-debut-on-amazon/articleshow/73063476.cms

“All Future Group big properties (discount events) will also be celebrated on Amazon.This is the first time ‘Sabse Saste’ sales will happen outside of Future Group’s stable.”

The Sabse Saste din sale will go live around Jan 26th and is a 5-day sale event (the biggest discount event from Future group generating millions of footfalls).

Amazon had acquired a stake in Biyani’s retail venture last year.

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