Paytm launches Gamepind in partnership with Alibaba's AGTech

Through Gamepind, available both through the Paytm app and as an independent app, the company aims to tap into the significant potential of the fast-growing mobile entertainment market in the country.
Gamepind complements the Paytm ecosystem by enhancing its customer experience through a rich portfolio of games and entertainment content including casual games, contests and sports games, combined with a unique and engaging shopping experience.
The joint venture will also broaden Paytm’s offerings by integrating an additional dimension of entertainment and driving deeper consumer engagement. AGTech has a 45% stake in the joint venture while Paytm owns a 55% stake.


Paytm is incorporating everything it learnt during the VAS days of One97. Smart move, isn’t it?

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