GazeMetrix, an image recognition and visual listening platform has been acquired by Sysomos, a social intelligence platform.
“We’ve been acquired by Sysomos, the largest independent social intelligence platform. We’re excited to join forces with Sysomos to empower the modern marketer with our combined offering that will bring industry leading social analytics, image recognition and visual listening, backed by the industry’s most advanced data science methodologies.”
Sysmos’ CEO, Lindsay Sparks believes that, “Most brands are missing crucial visual data about their customers on Twitter and Instagram, and few recognize that analyzing captions, comments and hashtags isn’t enough.”
Deobrat Singh, CEO, GazeMetrix, said, “User-generated visual social content offers rich data that can be translated into actionable insights with the right tools. With Sysomos being the largest independent social intelligence platform, now made even more powerful through Expion’s enterprise-class social engagement platform, the integration of gazeMetrix visual listening technology will make Sysomos the actionability engine marketers really need.”
Congratulations to Gazemetrix, one of the finest tech plays launched at UnPluggd.