Global smartphone sales are expected to grow 10.4% in 2015 to 1.44 billion units, down from the 27.5% growth in 2014, according to latest estimates by industry tracker IDC.
China seems to be at the focal point of global smartphone sales growth and the slowdown in shipments is attributed to the maturing of the Chinese market.
While smartphone sales are expected to grow to 1.9 billion units by 2019 thanks to the steadily falling average selling price, growth will become much slower.
Smartphone sales in China are expected to grow just 1.2% in 2015 as compared to 19.7% in 2014. Back in 2014, the country consumed 32.3% of global smartphone shipments, but that number is expected to fall to 23.1% in 2019 as markets like India expand.
India has emerged as the market with most potential when it comes to selling smartphones, countering the fall in demand for smartphones in China.
When it comes to operating systems, Apple’s iPhone will continue to do well, however, Android is expected to dominate in terms of market share right through 2019. IDC maintains that Windows Phone will remain a marginal challenger through 2019.
IDC adds that smartphone sales featuring display sizes between 5.5-inches and 6-inches is expected to grow 84% in 2015 compared to last year and that in the run up to 2019, phablets could make up 71% of all smartphone shipments.
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