Google has launched it’s social search service that brings relevant web content written by people in your social circle.

Google defines one’s social circle as a combination of Gmail chat buddies, your Gmail contacts friends, family and co-worker groups, and people you’re publicly connected to on other social sites (such as Twitter and FriendFeed) – based on one’s profile details.

google local search

With Social Search, you’ll be able to more easily find relevant public content from your social circle, including the following:

  • Websites, blogs, public profiles, and other content linked from your friends’ Google profiles.
  • Web content from social services, such as tweets and reviews, that your friends have listed in their Google profiles.
  • Relevant articles from your Google Reader subscriptions.

Once you join the experiment, you will see the ‘results from your social circle’ at the bottom of the page.

Do give Google Social Search a spin – it surely enhances the value of search and brings more connectedness.

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