Google has decided to index Podcast episodes making them easier to find and even easier to listen to. This will result in playable podcasts to appear alongside web pages whenever a relevant query is searched.
Going forward users will not be required to use the term ‘Podcast” while searching for a particular episode. Google Assistant and Google Podcast for the web will also get this facility in due course of time.
Publishers will be able to specify a preferred playback destination (app or a third-party website) for their podcasts. Subscription-only episodes will have an option to be excluded from the search results.
