Hyperlocal online grocery platform, Grofers has acquired Delhi based mobile-app-based grocery delivery platform MyGreenBox.
Grofers which has raised $10mn from Tiger and Sequoia operates in Delhi, Mumbai and Bangalore with multiple categories where users can order groceries, fresh produce, bakery items, baby products and pet food.
The acquisition is expected to help Grofers bring onboard the customers of MyGreenBox onto the Grofers market.
“The acquisition of MyGreenBox is a vindication of the more nimble market place model of Grofers. The customers appreciate the 90 minutes service of Grofers and the fact that they can order so much more than groceries on our app, web browser and even on twitter,” says Ashneer Grover, CFO, Grofers