Guruji Search is Dead?

Guruji, which started in 2007 as a search engine for India (read: do we really need a national search engine?) has *almost* killed its search engine.

The search engine retrieves no result, but for 502 gateway error – and importantly this has been the case for the last 5 days or so.

Guruji earlier killed its music search service (after a lawsuit from T-series), but recently pivoted to launch Mobile advertising optimization platform, Adiquity (read : 10+ Indian Startups that pivoted (successfully).

While we don’t know whether Guruji search is officially dead (have reached out to them for more details), but it’s very important for Guruji team to kill it gracefully (unless you want to give an impression that the team was out for vacation for more than 5 days and there isn’t any site monitoring team in place).

After all, there has to be a grace in dying as well. What’s your take?

Leave a Reply