- User churn is a major issue for app developers.
- 49% of Android apps were uninstalled within 30 days of download in 2022.
- 49% of those apps were removed within 24 hours.
- This number is 8% lower compared to 2021.
- Gaming apps had the highest uninstall rates (66%) within 30 days, followed by social (60%), education (53%), utilities (53%), and finance apps (45%).
- Travel apps had the lowest uninstall rate (33%).