Mobile CRM provider, Helpshift has closed its Series A financing round of $10 million, taking the total amount of funding raised so far to $13.2 milliom.
The funding round is led by Intel Capital with participation from Visionnaire Ventures and existing investors True Ventures and Nexus Venture Partners. This follows the company’s seed funding of $3.2 million in October 2012.
Helpshift claims to have been installed on more than 150 million devices and reduced incoming support tickets by more than 90 percent for leading companies including Supercell, Glu Mobile, Flipboard and other top app publishers. Helpshift is fast becoming the customer management platform for mobile publishers interested in increasing user engagement and lowering churn.
Helpshift’s mobile solution is offered as a SaaS (Software-as-a-Service) and is hosted in the cloud. The company currently provides support for Apple devices (iOS) and HTML5 and is committed to being cross platform.
The solution includes an in-app mobile messaging experience for users to communicate via short messages about problems they are facing. Detailed, device-specific diagnostics and screenshots can be sent inline with these messages, which enables a customer service representative to quickly and intelligently address customer issues from the Helpshift dashboard in real-time.