hike messenger has announced the integration of Hoppr & Tiny Mogul Games (TMG) under the brand hike.
In the last year itself, Tiny Mogul Games amassed 5 Million downloads including hit games like Shiva: The Time Bender, the first Indian game to be featured by Google Play globally and with the integration, users can expect hike to bring such high quality gaming to the platform, with the aim of building hike into a service that goes beyond simple messaging.
hike has over 35M users and has raised $86M from Tiger Global and BSB till date. The app has young user base with over 90% of its users being under the age of 25 and residing in India.
In addition to games, the integration will bring coupons from a host of 200 brands to hike, on the lines of WeChat like ecommerce play.
Hoppr was launched in 2012 as a location based check-in service that works across all mobile devices, with the aim to build the hyper local commerce ecosystem in India, wherein consumers get to explore rewards and offers available with brands and merchants in their vicinity.
Tiny Mogul Games was set up in 2013 and has been operational for over two years which launched more than twelve games for Android.