Mumbai-based Hopscotch, that sells children’s products has acquired online school supplies retailer, SkoolShop. The website of SkoolShop now redirects customers to Hopscotch.

Hopscotch had earlier raised Rs 12 crore from Nisa Godrej, the daughter of industrialist Adi Godrej, Singapore based LionRock Capital and others. Hopscotch and SkoolShop are co-founded by ex-alumni of Harvard Business School.

“We found a lot of synergies between the two companies. The acquisition will help expand our customer base rapidly and also give us a larger vendor base,” said Rahul Anand, co-founder of Hopscotch.(via)

 Blume Ventures and angel investor Rajan Anand, investors of SkoolShop, will exit the company as part of this new deal.

Recently, AllSchoolStuff, online education and stationery market, had shut down. Another recent acquisition in the e-commerce industry was that of KoolSkool by BookAdda.

 

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