Housing has launched ‘Brand Falcon’ for real estate developers. Brand Falcon is aimed at providing India’s top developers with a powerful and effective medium to communicate their brand story to the consumers.
Brand Falcon lets developers create a premium digital identity – for the parent developer brand as well all standalone project brands in the portfolio. Armed with high definition digital content like Brand Highlight Video, Guided Project Walkthroughs & 3600 Panorama,Brand Falcon will provide the much desired premium brand positioning to real estate projects.
In addition, the product is highly customizable, offering multiple templatized options to pick and choose from. From a user standpoint, BRAND FALCON provides highly engaging content, live chat feature for instant query resolution and online booking facility.
“The internet ads have not evolved since ages and there is a strong need for new ad formats. The first imprint of Housing’s new branding solutionBrand Falcon seems highly impressive. I see this product filling the gap for big developer brands who are looking for newer and effective mediums to create strong brand presence amongst consumers,” said Dr. Ananta Singh Raghuvanshi, Executive Director – Sales & Marketing, DLF Universal Ltd.