- Created a gap assessment and then a no-code product to test on potential customers of every size before starting to build.
- Mined their networks for people to talk to on both the employee and employer sides and used Craigslist to source people outside their network for more expansive insight.
- Paid close attention to user reviews shared online and anonymously joined the VR rooms to listen and learn from what people were saying about the experience.
- Tested their product on a quickly built site to validate that consumers would use it. As their customer base grew and restaurants struggled to keep up with orders, they pitched in to serve customers.
